State-owned enterprise PT Indonesia Tourism Development Corporation (ITDC) is facilitating the marketing of agricultural products, including organic rice from Kedisan Village, Gianyar Regency, Bali, as part of efforts to boost the local economy and support environmentally friendly tourism.
“For example, they can be sold in the Bali Collection area for the Sunday Market featuring local products, and also introduced to hotels,” said I Made Agus Dwiatmika, General Manager of The Nusa Dua ITDC, during the organic rice planting activity in Kedisan Village on Tuesday (July 29, 2025).
In addition to supporting rural economies, this initiative aligns with global tourism trends that emphasize sustainable and eco-friendly practices.
Dwiatmika hopes that farmers can consistently supply organic agricultural products to meet the needs of the tourism industry, particularly hotels and restaurants.
Prevent Land Conversion
Meanwhile, the Head of the Kedisan Mandiri Farmers Group, Putu Yoga Wibawa, explained that out of the 37 hectares of land managed by 170 farmers, four hectares are currently cultivated organically, with the rest gradually transitioning to organic methods.
“In one harvest season, our group produces around 10 tons of organic rice from those four hectares,” said Yoga.
He added that about 4–5 tons of the harvest are marketed via social media, while the remainder is reserved for local food security.
He emphasized the importance of market absorption support to motivate farmers and prevent land conversion.
“We also have an inter-regency organic farming community in Bali called Dwipayana. We hope to collaborate with ITDC to grow further so we have a clear market prospect,” he added.
As a form of support, ITDC donated 2 young female Bali cows to the farmers group. The cows play a crucial role in the organic farming system, as their urine and manure are used as natural fertilizers.
The farmers also produce compost using water hyacinth leaves, garden waste, kitchen waste, and remnants of religious ceremonies. “We received our organic certification from the Bali Provincial Government on April 26, 2022,” said Yoga.
This program is part of ITDC’s commitment to sustainable tourism development, known as the “green journey.” The support from The Nusa Dua, managed by ITDC, is a tangible effort to assist the Kedisan Mandiri Farmers Group based in Tegallalang District, Gianyar Regency.
The group was established on December 25, 2020, and currently has 25 members managing four hectares of certified organic farmland. They produce rice and various types of organic vegetables. Since 2022, the group’s rice products have been certified organic, including varieties such as Cenana Merah, Mentik Susu, and Srigati, which are known for their softer texture and richer aroma compared to regular rice.
Most of the harvest is sold in local markets, while the rest is stored for community food security and social needs.
According to Baliportalnews, “As the village head, we fully support this initiative. Moreover, this agricultural production supports our village’s food security,” said I Dewa Ketut Raka, Head of Kedisan Village. The village government also encourages other farmer groups to adopt environmentally friendly farming systems.
Dwiatmika affirmed that The Nusa Dua and ITDC remain committed to supporting similar initiatives.
“Organic agricultural products like these will add value to the tourism industry while preserving environmental sustainability. Moving forward, we hope that organic agricultural production in Bali can be increased and consistently supply the tourism sector,” he concluded.
Sources: AntaraNews, Baliportalnews
Feat Image: AntaraNews/Nyoman Hendra Wibowo